Guides for creators and brands.
YouTube growth, monetisation, influencer marketing and Ritual Academy guides from a YouTube Certified team.

The Top Influencer Marketing Trends for 2023: Stay Ahead of the Curve
As we enter the mid-point of 2023, having insights into the future of influencer marketing can provide you with a competitive edge. In this blog post, we will explore…
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YouTube Lowers Requirements for Small YouTubers to Monetise
YouTube, the world's leading video-sharing platform, has recently made a groundbreaking announcement that is set to revolutionize the way smaller creators earn money and…
Monetizing TikTok: Unlocking the Power of TikTok Shop for Influencers
Monetizing TikTok: Unlocking the Power of TikTok Shop for Influencers
In recent years, TikTok has taken the social media world by storm, captivating millions of users with its short-form videos and creative content. What started as a…
How to Create a YouTube Community Post
How to Create a YouTube Community Post
YouTube Community posts help you to connect with your audience in a different format than your normal YouTube video uploads. They allow you to share text, pictures and…
Creators Are Making Big Money From Snapchat Spotlight
Creators Are Making Big Money From Snapchat Spotlight
Snapchat Spotlight, Snap’s new TikTok competitor, has already gained over 100 million users since its launch in December. Snap made a big bet on UGC (User Generated…
4 Metrics to Take Note of in Your Influencer Marketing Campaign
4 Metrics to Take Note of in Your Influencer Marketing Campaign
By next year, influencer marketing is forecasted to be a $10 billion industry , yet brands are still learning how to effectively navigate their influencer marketing…
Why Do Consumers Trust Influencer Product Reviews?
Why Do Consumers Trust Influencer Product Reviews?
Silently, in the past decade, the field of marketing has undergone a substantial power shift, providing digital influencers more dominance against the traditional…
The Rise of the Nano-Influencer: What You Need To Know
The Rise of the Nano-Influencer: What You Need To Know
Influencers can be anywhere and anyone. What makes them influential is their devoted
YouTube Changes to Community Guidelines Strikes
YouTube Changes to Community Guidelines Strikes
YouTube has updated its community guideline strike system in the hopes of making it simpler for content creators. This is the first time in nearly a decade that YouTube…
How To Craft The Perfect Instagram Business Profile
How To Craft The Perfect Instagram Business Profile
"First impressions count", we have all often heard this motto and it applies online as well as in business conversations or on the first date. That's why you should make…
6 Ways To Get More Subscribers On YouTube
6 Ways To Get More Subscribers On YouTube
Do you have a YouTube channel that’s not gaining subscribers anymore? Need viewers and subscribers? You’ve come to the right place! Here are 6 ways you can make your…
4 Qualities to Consider When Selecting Influencers
4 Qualities to Consider When Selecting Influencers
Influencer marketing provides a major opportunity for brands to gain exposure in today’s digital world. Influencers often know more about social media and engaging with…
How to Create Shareable Social Media Content
How to Create Shareable Social Media Content
Do you regularly interact with your brand followers on Facebook, Instagram, Twitter, etc? Your content still doesn't reach the people you want to reach? We show you step…
YouTube's Three New Monetisation Tools
YouTube's Three New Monetisation Tools
YouTube has recently launched 3 monetization tools to help channel creators give rise to greater revenue in areas beyond advertisements. For creators, monetization in…
Should I Become a YouTuber? And How?
Should I Become a YouTuber? And How?
This is one of the many questions we get asked time and time again by different people who meet us. YouTube is increasing in popularity and there are thousands of new…
Summer In The City 2018 is Here
Summer In The City 2018 is Here
Today marked the start of this year's Summer in The City festival, the biggest online video festival in the UK. This is also a special event as it marks the 10th Summer…
Influencer Marketing: Macro vs Micro Influencers
Influencer Marketing: Macro vs Micro Influencers
With social media influencers and public figures on the rise in modern marketing, it can be hard to know who will be the best to represent your brand and bring you the…
YouTube Rolls Out 'Copyright Match Tool' To Creators With More Than 100,000 Subscribers
YouTube Rolls Out 'Copyright Match Tool' To Creators With More Than 100,000 Subscribers
YouTube has rolled out a new feature called Copyright Match — an abbreviated version of its Content ID tool, which can detect identical video re-uploads and then enable…
What is Influencer Marketing and Why Should Your Brand Get Involved Now?
What is Influencer Marketing and Why Should Your Brand Get Involved Now?
The buzzing power of content marketing in today’s era has taken the globe with a storm, this swift shift in the field of marketing has strengthened the bond between…
Viacom is Bringing VidCon to London in 2019
Viacom is Bringing VidCon to London in 2019
Viacom has announced that they plan to bring VidCon to the UK in 2019. Viacom is planning a number of ways to expand their brand and that includes bringing VidCon to the…
How Do I Get Sponsored on My Social Media & YouTube Channel?
How Do I Get Sponsored on My Social Media & YouTube Channel?
If you are a social media influencer, you should know how sponsored content works or at least be aware of it. Getting sponsored on social media means getting free…
Why You Should Create "Clean With Me" Videos (Big Spring Search Trend)
Why You Should Create "Clean With Me" Videos (Big Spring Search Trend)
For the past couple of years views on videos of the topic “clean with me” on YouTube have spiked around spring time. This presents a great opportunity for video creators…
How To Get Your First 10,000 Subscribers On YouTube (Step By Step Guide)
How To Get Your First 10,000 Subscribers On YouTube (Step By Step Guide)
The measure of success for any YouTube channel depends upon their number of subscribers and views. Typically subscribers accumulate to the number of views you will get…
Creating Your Influencer Marketing Strategy
Creating Your Influencer Marketing Strategy
Having a strategy in place is vital to any step your business takes, but it is crucial that you have a strategy in place for influencer marketing if you want to deliver…
